Book Marketing Planner Content List

We are seven days away from the release of the Book Marketing Planner! As discussed in the announcement post, this planner is an upgraded version from the one I’ve had in my Etsy shop for the past several months.

Why the overhaul?

After I published my latest young adult novel, Speaking the Truth of Family, I realized that there are some things that go into marketing that I didn’t think were marketing. That is until I was in the thick of the marketing process and had no reference to some of the information that I needed to have on hand. Ehem, keywords.

Because of that, I decided to use a different program, and create the most in-depth planner on the market. That way no one else will have to struggle during their marketing process. Instead, all of the information will be in one place. This not only will make everything easier, but will save you time.

What are the updates?

If you’ve been following along with the Book Marketing Plan series I’ve been posting since May 2022, then you’ll know I’ve covered a lot of the topics in the planner already. Being that I’ve made the planner much more detailed, There is some updated information that I needed to include.

I’ll be making updates to each of the posts to reflect the information in the upcoming planner release in the upcoming weeks. That way, you can use them as a guide to walk you through any pages that you may have questions on when working through your marketing plan. You can always reach out to me as well by emailing Jenn at boundtowriting@gmail.com.

What does the Book Marketing Planner cover?

(Any links here are to the post covering the topic)

Getting Started: A place for you to determine your goals and desires for your book.

Categories & Keywords: Set words that encapsulate your book for future reference.

Book Pitch: Hook your reader with these important details.

Important Dates: Write all deadlines down in one convenient spot.

Audience: Determine who your audience is and where you can find them.

Influencers: Create a list with names, websites/handles of potential influencers you’d like to work with.

Budgeting: Craft a budget for your entire project.

Editing: Set an editing plan for your book.

Book Cover: Determine who will be creating your cover and cover inspiration.

Formatting: Decide who will format and design the interior of your book. Also develop a plan for the audiobook of your book.

Publishing: Look into publishers and the formats they offer to publish.

Book Research: Delve into the market and see where your book can sit.

Print Cost: Calculate the cost to print your book.

Pricing: Determine pricing options for the different formats of your book.

Royalties: Calculate how much you’ll be making per book sold.

Email Plan: Develop an email plan for your email subscribers.

Social Media Plan: Create a plan to use on your social media channels.

Merchandise: Take a look into the extra items you can include for your book.

Promotional Plan – Giveaways: Decide how you want to run a giveaway for your book.

Promotional Plan – Discounts: If you’re going to run a discount for your book, plan it here.

Advertising Plan – From cover reveal to social media advertisements, you can plan it all here.

Why buy the Book Marketing Planner?

All of this information is designed in one simple 8.5X11 planner that can be filled out. It has a solid spine that provides structure and with no loose pages, you are less likely to lose an important piece of information pertaining to your marketing strategy.

How to buy the planner?

The Book Marketing Planner will be available as a paperback through Amazon beginning on April 14, 2023. It will also be available through the Bound to Writing Shop as a paperback and as a digital download also available on April 14, 2023.

If you’d like to order the planner through my shop, go ahead and place a backorder for the paperback and it will be shipped out as soon as possible.

I want to thank you all for your support and can’t wait to release this journal for everyone to use.

Happy Marketing!